Program price is ₹1,999 + GST
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Become An
AI-Powered Social Media in 6 Hours
At your own pace, learn to drive results by learning social media marketing, leveraging Generative AI from the expert who has done it for the biggest of brands like Uber, Even, Coca-Cola, SONY, and Durex
Mentored by
Nikhil Kant
Head of Brands at
Previously Worked at
Who is this program for?
Social Media Marketers
Who want to tap into the vast potential of social media platforms
Founders & Business Owners
Who want to achieve sustainable business growth in the digital age.
Marketing Professionals
Who want to diversify skills and integrate social media with other marketing channels.
Ad Agency Owners & Operators
Who want to leverage targeted advertising capabilities to deliver exceptional results.
CXOs
Who want to drive strategic decision-making & manage brand reputation
Digital Marketers
Who want to expand their reach & engage with the audience to build brand authority.
Freelancers and Consultants
Who want to build personal brands & open up new opportunities in the freelance market.
Students
Who want to prepare for a wide range of career paths in the digital landscape with confidence.
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What will you learn?
Module 1
Overview: Fundamentals of Social Media
Learn the foundational concepts, principles, and practices that underpin the effective use and understanding of social media platforms.
- Getting started with the base concept of social media
- Social media marketing vs new age social media marketing
- Understanding the algorithms of different channels
- The secret sauce of social media marketing
Learning outcome:
Develop a comprehensive understanding of the current social media marketing environment, facilitating the recognition of significant obstacles and adjustment to dynamic trends in the industry.
Module 2
Deep Diving into Social Media Channels
Explore the social media platforms to gain in-depth knowledge and understanding of their features, functionalities, audience dynamics, and best practice.
- TG Analysis
- When and where is your TG hanging out
- Tool analysis to take data-driven decision
- Measuring the activeness of your TG
- Optimising your content based on channels
- Case study on how your gut can be wrong
Learning outcome:
Learn to dissect and understand your audience, and your competition, setting a firm foundation for developing targeted marketing strategies.
Module 3
Content Strategy
Learn to build a strategic approach to create, plan, develop and distribute content to achieve specific goals and engage with a target audience.
- Types of content
- Channel-wise content strategy
- Strategy for B2C brands
- Strategy for B2B brands
- Extensive research on what content works (tools)
- Little hacks that can change your content game forever
Learning outcome:
Master the art of content positioning, helping you shape compelling stories that resonate with your target audience.
Module 4
Different Forms of Marketing & Automation
Dive deep into the different forms of present marketing channels & understand how automation streamlines & scales marketing efforts, save time and resources, enhance customer engagement and improve overall marketing performance.
- Meme Marketing
- Moment Marketing
- How to stand out from the crowd
- Mastering content marketing
- Idea generation and automation
Learning outcome:
Get a handle on social media channel strategies, enabling you to choose the most effective platforms for your brand communication via automation.
Module 5
Social Media Strategies
Develop a comprehensive plan to leverage social media platforms, such as Facebook, Instagram, Twitter, LinkedIn, and others, to connect, engage, and interact with a target audience.
- Strategies used by top startups to grow on social media
- Playing around with the algorithm
- Planning social media campaigns 360 degrees
- How to create a buzz
- Influencer Marketing
- Digital PR
Learning outcome:
Understand the strategies to engage with the target audiences & retention plans to ensure that the audiences are interacting.
Module 6
Revenue - Social Media Analytics
Understand the process of collecting, analyzing & interpreting data from social media platforms to gain insights into audience behaviour, content performance & overall social media strategy effectiveness using specialised tools to extract valuable information from the vast amount of data generated by social media activities.
- Monetising the channel that works for you
- Social media metrics
- Setting up tracking and analytics for all channels
- Going beyond content
Learning outcome:
Learn to optimize the social media marketing efforts in understanding the audience better, improving content strategy, assessing campaign performance, monitoring competitors & measuring the effectiveness of the social media investments.
Module 7
Future of Social Media Marketing - Generative AI
Evaluate the potential of Generative AI in creating realistic and contextually relevant content, including images, videos, text, and even entire campaigns for transforming businesses.
- Introduction to Generative AI - Context Specific for Marketing
- Where can generative AI be used in marketing?
- Ethical considerations while using AI for marketing
- Use case - Live demo
Learning outcome:
Embrace the Generative AI in improving content creation, increasing efficiency, personalizing campaigns, data-driven decision-making, creative innovation & adaptability to technological advancements.
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Learn From Seasoned Social Media Marketers
Nikhil Kant
worked with
Viren Sean Noronha
worked with
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How does the program work?
Learning online can sometimes be not fun, engaging nor interesting, and one-dimensional but GS is not like that.
Learn from Industry Experts
Learn from the mentors who has cracked the code of social media marketing.
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Self-Paced Content
We have created the on-demand video track where you can learn the most important concepts required by spending the least amount of time.
A community for Lifetime
You learn and grow best when you are surrounded by like-minded people:
You will be made part of a community where you can network, share opportunities, and build relations.
What you get:
Learn from experts who are already at the bleeding edge of all innovations in social media marketing.
Instant Access to the 6+ hours of content curated by experts of social media marketing.
Lifetime access to the pre-reads, curriculum, and training material.
Access to a powerful community of Marketers and people from top brands.
The course price is ₹1999 + GST
FAQs: Here’s everything you may ask...
What is this program about?
This is a self paced program that will help you KICKSTART your social media marketing journey.
It will help you understand the nitty-gritty involved in social media marketing. Understand each component deeply. This program is designed to get you industry-ready & access to the community.
It will help you understand the nitty-gritty involved in social media marketing. Understand each component deeply. This program is designed to get you industry-ready & access to the community.
Are there any prerequisites for this program?
0 to 2 years of experience in the marketing field is what we are looking at here and a willingness to provide time towards learning and exploring this high reward field.
How will I access the program?
0 to 2 years of experience in the marketing field is what we are looking at here and a willingness to provide time towards learning and exploring this high reward field.
I have a jam-packed schedule and I am not sure if I can make it, what do you suggest?
You will have access to the on-demand content to watch whenever you want. We expect you to put in 3-4 hours a week to complete the program successfully.
The course price is ₹1999 + GST
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Refund Policy
©️ 2024 Sisinty Pvt. Ltd. All rights reserved.
Refund Policy
Thanks for your interest in GrowthSchool. We ensure to provide an excellent experience and learning to all our users. As with any online purchase experience, some terms and conditions govern the Refund Policy. When you purchase a program on GrowthSchool, you agree to our Terms & Conditions and refund policy.
Our refund policy is as follows:
Once you purchase and make the required or partial payment, there will not be any changes or modifications to the same, nor will there be any refund.
GrowthSchool reserves the right to postpone/cancel the course, change the structure of the course or change the list of speakers. If GrowthSchool cancels the entire course, we'll refund 100% of the course fees to the Subscriber.
Once the program begins, we will initiate no refund if the course timeline is extended.
We will issue no refund if the course commencement date is changed.
No refunds or credits will be available for participants who fail to attend the course.
There will be no refunds if the structure/content of the course is altered.
GrowthSchool reserves the right to revise the terms & conditions of this policy without any prior notice.
The course is non-transferable.
The course cannot be transferred to others in case you are unable to take the course under any circumstances.
Our refund policy is as follows:
Once you purchase and make the required or partial payment, there will not be any changes or modifications to the same, nor will there be any refund.
GrowthSchool reserves the right to postpone/cancel the course, change the structure of the course or change the list of speakers. If GrowthSchool cancels the entire course, we'll refund 100% of the course fees to the Subscriber.
Once the program begins, we will initiate no refund if the course timeline is extended.
We will issue no refund if the course commencement date is changed.
No refunds or credits will be available for participants who fail to attend the course.
There will be no refunds if the structure/content of the course is altered.
GrowthSchool reserves the right to revise the terms & conditions of this policy without any prior notice.
The course is non-transferable.
The course cannot be transferred to others in case you are unable to take the course under any circumstances.
